CAIRO, Dec 30 (MENA) – Roland Haefs, Executive Vice President of Henkel’s Global Business Solutions (GBS+), unveiled the company’s plans to enhance its presence in Egypt, aiming to transform the country into a hub for exporting products, solutions, and services.

Speaking to MENA, Haefs emphasized Egypt’s strategic location and skilled workforce as vital assets for supporting Henkel’s operations across Europe, the Middle East, and Africa.

He highlighted Henkel’s focus on digital transformation as a key driver for streamlining operations, improving efficiency, and leveraging technologies like AI to maintain competitiveness.

The company is also committed to diversity, with women comprising 70% of the Cairo GBS+ workforce and holding leadership roles, fostering a culture of innovation and collaboration, according to the official.

"Henkel integrates corporate social responsibility into its strategy, with the Cairo office achieving over 10,000 volunteer hours in the past decade through community and environmental initiatives."

Haefs reiterated Henkel’s global commitment to environmental sustainability, aligning its operations in Egypt with efforts to optimize resource use, reduce waste, and promote the circular economy. (MENA)

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